Edge of Ember: Collaboration Launch and Event
LBPR designed the perfect partnership between Edge of Ember and ex-Vogue Editor, Lauren Murdoch-Smith who curated a personalised edit of her favourite pieces.
To celebrate this collaboration, LBPR hosted an intimate evening at the elegant Zetter Townhouse, bringing together a select circle of tastemakers and industry insiders.
Guests including Frankie Bridge, Lorna Luxe and Georgia Day, plus Emma Dabiri and Florrie Thomas, spent the night mingling over cocktails and exploring the collection. Every corner of the space, from the styled displays to the elegant tablescape reflected Lauren’s signature style and provided the perfect backdrop to capture meaningful moments.
The campaign achieved standout visibility across socials, generating a potential reach of over 3.8 million, firmly positioning Edge of Ember as a leader in the style scene.
3.8M
Potential Reach
21
IG Story Mentions
2
IG Grid Posts
